Not much has changed in the spirit of the company between 1978 and now, it all about living, breathing and respecting the ocean. The sea is a harsh mistress at times, however there is something uniting about the ocean that anyone can connect to. Whether you’re carving it up at your local surf break, charging at a kite surfing session, diving or spearing, marveling at the world beneath whilst snorkeling or letting the water cleanse your stresses away with a swim to recharge the batteries….the sea empowers a feeling, an experience and lifestyle like nothing else can!
As Vitamin Sea launches new ranges of clothes, swimwear and boards we want you to be involved. We will be sharing new ideas here as well as our social media pages on Facebook and Instagram. We are also more than a name, with a passionate belief in protecting the ocean so we can enjoy it for years to come…until we’re retro again.
Our logo is aesthetically inspired by the original Vitamin Sea 1970’s logo (why would you want to deviate from all that retro charm! ). We also aim to pay our respect to the ocean by supporting ocean conservation initiatives and programs to protect the ocean and reef for all ocean lovers… from surfers, to scuba divers and Sunday swimmers.